British men post x2 as many selfies as women
HTC UK & Ireland conducted a survey which may surprise some people. (This was part of their Desire Eye research, we’d assume.) They provided us with the stats and we thought it would interesting to share them with our readers. Personally I’m aged above the target audience and I’ve taken exactly one selfie that I use as my Google Plus avatar. Selfies aren’t my thing, I don’t have an Instagram account or use dating websites.
Ben Walsh, Head of Marketing UK and Ireland at HTC, said: “The selfie trend exploded in 2014 and shows no signs of slowing down. With social networks such as Facebook and Instagram as well as dating apps growing in popularity, having the best possible photos of ourselves is now more important than ever. That insight is what led to the Desire Eye, the first phone to give equal footing to both cameras, sporting 13MP sensors and a flash on the front and rear.”
Now for the stats:
18-30 year old British men (3.02) take nearly twice as many selfies a week as British women (1.68)
· Britain’s 11 million 18-30s are posting over a billion selfies a year on social media
· Men are using selfies to attract partners, with over a third (37%) taking pictures of themselves to make them seem more desirable, or make their ex or partner jealous
· Blokes more likely to show-off their six-pack than any other body part
· Over half a million UK ladies between 18-30 have posted a shot of their boobs on social networks (660,000) Over 300,000 have taken a ‘belfie’[1]
· Research carried out by HTC as it extends its Desire range of handsets with the HTC Desire 620, a range that includes the HTC Desire Eye, which has a 13MP front facing camera and a front facing dual-LED flash, the ultimate selfie phone
Brits are more selfie obsessed than ever, with the estimated 11 million 18-30 year olds in the UK posting a total of more than one billion selfies in 2014. The average 18-30 year old in the UK is posting over 100 selfies a year with nearly half (49%) now posting at least one selfie a week to social media.
Why are we taking selfies?
The main reason for men to take selfies seems to be to show off or to attract the opposite sex. A quarter of men polled share selfies to make either their ex or partner jealous and one in ten to make themselves more desirable to potential partners. In comparison, half the amount of women take selfies to make exes or partners jealous (13%), and only one in 15 (7%) take pictures to make themselves more desirable to potential partners.
The main reason women take selfies is to share what they’re doing with friends (35%) and to record memories. (26%).
Men and women are equally as likely to share selfies to show off (19%).
What are we taking selfies of?
Men are taking selfies of their bodies far more than women – a staggering three quarters (76%) of male selfies are shots of their body compared to less than half of women’s (45%). Women are more likely to share facial selfies (55%) whereas men are most likely to show off their chest (20%), followed by their torso or six pack (17%).
However women who are posting selfies of their bodies are taking very risqué shots. Over one in ten 18-30 women in the UK are sharing pictures of their boobs (12%), that’s over half a million (660,000)[2]. Almost as many have taken hot dog shots of their legs (11%) and over a quarter of a million women in the UK have channelled Kim Kardashian’s belfie, with one in 20 women sharing shots of their rear end (6%).
Own up guys. Who’s obsessed with taking #selfies too?
