Today, HONOR’s president of Product Line, Ms Fang Fei, was quoted in a Qualcomm press release, in which she revealed that Qualcomm’s upcoming Snapdragon 888 Plus Mobile Platform will be used in the upcoming HONOR Magic3 series – please see the quote outlined below:
“We’re delighted to see the collaboration between HONOR and Qualcomm Technologies take another step forward. The game-changing advancements we see in the new Snapdragon 888 Plus 5G Mobile Platform make it a perfect fit for HONOR’s upcoming Magic3 series flagship,” said Fang Fei, president of product line, HONOR Device Co., Ltd. “The platform’s industry-leading performance and gains in AI give us the flexibility to create a mobile experience that will fulfil the needs of even the most demanding users. Our collaboration with Qualcomm Technologies will allow us to deliver best-in-class experiences in the Magic series, which set new industry standards for flagship innovation, and we can’t wait for everyone to try it out in person.”
This latest news is just one of the many milestones HONOR has reached since November last year. Forging strong partnerships with leading tech companies like Qualcomm and Google is one of the most important goals achieved.
In particular with Qualcomm, the successful launch of HONOR 50, the first smartphone with the Snapdragon 778G Mobile Platform was a big highlight. The recognition from the first group of users in China was especially encouraging for the brand. HONOR have seen the results of optimizing the use of the Snapdragon 778G, giving a great experience when it comes to performance. At the same time, this completely exceeded expectations of what a smartphone that starts at RMB 2699 (about US$418) should look like thanks to the unique camera design and use of premium materials and finishes. In fact, it was so well received that HONOR have achieved over 500,000,000 RMB in online pre-orders for the series in just one minute (https://weibo.com/1788052133/KlNaS1kxs).